Marketing Tips, Marketing Tips Tips to Help Promote Audiobooks at Your Library

Audiobooks grow increasingly popular year after year. As NPR reported in their story “Demand For Audio Books Keeps Penguin Random House Recording,” there were over 36,000 audiobooks recorded last year. And the CD format is not be underestimated. As librarian and audiobook enthusiast Rachel Smalter-Hall shared, “It’s been exciting to see our community’s love for audiobooks grow…the CD holds list speak for themselves!”

But what is the best way to promote audiobooks and help your patrons easily discover the latest listens available or encourage them to give the format a try? Here are some great suggestions to celebrate—and circulate—audiobooks at your library. Read more

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Collection Development “Let Your Library Card Be Your Passport” Fodor’s Travel Display Contest (Photo Gallery)

We asked librarians across the country to create a travel-related display, incorporating our Fodor’s “Let Your Library Be Your Passport” poster, and they took our contest to places we never imagined. View photos of all the outstanding entries that may inspire your next travel display—or your next trip. Read more

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Marketing Tips, Promotions & Events Fodor’s Travel Display Contest: Request FREE poster

***Thanks for your interest in our Fodor’s contest! Our promotion has ended as of 1/1/15 and a winner will be announced shortly.***
Want to upgrade your library’s travel section? Request your FREE “Let Your Library Card Be Your Passport” poster to use in an inspired and creative display…it could be your ticket to WIN a collection of twenty-five bestselling Fodor’s travel guides for your library! Read more

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